AdWords Editor 3.0 released


Google have now released AdWords Editor 3.0 available for download.

Here are the new and updated features:

“New features:

  • Site targeting: AdWords Editor now provides full support for site-targeted campaigns.
  • Negative sites: Add or edit negative sites for keyword- and site-targeted campaigns.
  • Edit while you wait: If you manage multiple accounts with AdWords Editor, edit another account while your changes post.
  • Count your selection: The status bar now displays the number of rows you’ve selected in the data view.
  • Pause or resume ads, keywords, and sites: Use the Status menu in the edit panel to change the status of selected items.

Updated features:

  • Export to HTML: Your HTML export will show or hide deleted campaigns, depending on how you’ve configured your preferences. The HTML export is ideal for showing your account to someone who doesn’t use AdWords Editor.
  • Export to CSV: In addition to account, campaign, and ad group snapshots, you can now export custom views. The CSV export is ideal for spreadsheets or other applications that can read structured data files.
  • Paste to multiple ad groups: Select multiple destination ad groups via the Edit menu > Paste Special.”
Kevin Gibbons is Founder/Director of Strategy at SEOptimise. Kevin is well known within the search industry as a blogger for sites such as Search Engine Land, Econsultancy and Search Engine Watch. Kevin is also a frequent SEO speaker at a number of conferences including Search Marketing Expo (SMX), Search Engine Strategies (SES), a4uexpo, SAScon and BrightonSEO.

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