I receieved the following email from Yahoo! Search Marketing this morning, look’s like we won’t have to wait too much longer for the Panama platform in the UK:
The New Sponsored Search Is Coming!
We previously announced that an improved marketing platform is on its way, full of advanced, easy-to-use features that will help you better connect with customers looking for your products and services on Yahoo! Search Marketing’s distribution network. Please take a moment to read our plans for assisting you during the transition to the new Sponsored Search.
We’ve been thoroughly testing our systems to help ensure a quality experience once advertiser accounts are upgraded, and will shortly begin the process of notifying advertisers about their account upgrade.
You will be notified of your upgrade date two weeks in advance of your upgrade. You will also be able to access a preview of what your account will look like after the upgrade, to help you become familiar with the features and the layout of the new control panel. If you’re happy with your preview, we encourage you to upgrade your account during this week. This will help ensure that your upgraded account closely resembles the preview.
Many resources will be available to help you make a smooth transition. We’ve created an extensive Upgrade Centre to assist you during the transition. Full of tips, tutorials and FAQs, the Upgrade Centre will walk you through all of the new features, as well as the best practices for managing your new Sponsored Search account. You can find all of these resources by visiting the Upgrade Centre at newsponsoredsearch.yahoo.co.uk.
Please note that there will be no change at the time of account upgrades to the way listings are ranked; they will continue to be ranked by bid as they are today. Over the coming months, we will change the way ads are ranked, taking ad quality into account, as well as bid. More detailed information will be provided regarding this change before it occurs.
Your new upgraded account will be governed by new Terms and Conditions which will take effect on upgrade. We advise you to click here and print off the new Terms and Conditions and make sure you are happy with them. You agree that these Terms and Conditions shall apply to your account when it is upgraded.
We look forward to bringing you the new Sponsored Search.
Yahoo! Search Marketing”