There was an alert on my Google AdWords account this morning informing me that you can now “Choose to pay by direct debit to have your AdWords payments debited directly from your bank account.”
This is great news for advertisers who don’t qualify for monthly invoicing as creditcard payment problems seem to be quite common. Here’s some more info about switching from credit card to direct debit from the Google AdWords help centre.
Kevin Gibbons is Founder/Director of Strategy at SEOptimise. Kevin is well known within the search industry as a blogger for sites such as Search Engine Land, Econsultancy and Search Engine Watch. Kevin is also a frequent SEO speaker at a number of conferences including Search Marketing Expo (SMX), Search Engine Strategies (SES), a4uexpo, SAScon and BrightonSEO.
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