Comments on: Travel SEO – How to Target Searchers at the Right Stage of the Buying Cycle http://www.seoptimise.com/blog/2008/10/travel-seo-how-to-target-searchers-at-the-right-stage-of-the-buying-cycle.html?utm_source=rss&utm_medium=rss&utm_campaign=travel-seo-how-to-target-searchers-at-the-right-stage-of-the-buying-cycle SEO Blog & Search Engine Marketing News Fri, 10 Feb 2012 15:42:34 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Balinese People http://www.seoptimise.com/blog/2008/10/travel-seo-how-to-target-searchers-at-the-right-stage-of-the-buying-cycle.html#comment-92593 Balinese People Sat, 16 Oct 2010 16:54:41 +0000 http://www.seoptimise.com/blog/?p=1093#comment-92593 it is seems like an easy one to do but actually it is not, since there is a lot of travel and tourism web, we also must have a good photo and articles to gain very good traffic to our web... it is seems like an easy one to do but actually it is not, since there is a lot of travel and tourism web, we also must have a good photo and articles to gain very good traffic to our web…

]]> By: Google SEO experiment: Why targeting an indented listing may be a bad idea | SEOptimise http://www.seoptimise.com/blog/2008/10/travel-seo-how-to-target-searchers-at-the-right-stage-of-the-buying-cycle.html#comment-83519 Google SEO experiment: Why targeting an indented listing may be a bad idea | SEOptimise Fri, 14 May 2010 09:13:14 +0000 http://www.seoptimise.com/blog/?p=1093#comment-83519 [...] titled 10 Travel SEO Strategies. The idea behind this was to provide a fresh ideas to my original travel SEO post from [...] [...] titled 10 Travel SEO Strategies. The idea behind this was to provide a fresh ideas to my original travel SEO post from [...]

]]> By: 10 Travel SEO Strategies | SEOptimise http://www.seoptimise.com/blog/2008/10/travel-seo-how-to-target-searchers-at-the-right-stage-of-the-buying-cycle.html#comment-82359 10 Travel SEO Strategies | SEOptimise Fri, 16 Apr 2010 17:14:57 +0000 http://www.seoptimise.com/blog/?p=1093#comment-82359 [...] When it comes to travel SEO competition is often fierce. Huge authority travel sites, luxury hotels and millions of apartments all fight for attention. Both SEOptimise in the UK and myself in Germany have been working with many SEO clients from the travel sector. Kevin Gibbons has already provided a must read resource on travel SEO back in 2008. [...] [...] When it comes to travel SEO competition is often fierce. Huge authority travel sites, luxury hotels and millions of apartments all fight for attention. Both SEOptimise in the UK and myself in Germany have been working with many SEO clients from the travel sector. Kevin Gibbons has already provided a must read resource on travel SEO back in 2008. [...]

]]> By: Goal Involvement Analogy: “Conversion Attribution is Like Selling Xabi Alonso & Hoping for the Same Result” | SEOptimise http://www.seoptimise.com/blog/2008/10/travel-seo-how-to-target-searchers-at-the-right-stage-of-the-buying-cycle.html#comment-81771 Goal Involvement Analogy: “Conversion Attribution is Like Selling Xabi Alonso & Hoping for the Same Result” | SEOptimise Thu, 25 Mar 2010 10:25:19 +0000 http://www.seoptimise.com/blog/?p=1093#comment-81771 [...] back by a goalkeeper or defender. When online, perhaps it was a search at the early stage of the buying cycle, something like “where to go on holiday”. You’ve still got a huge amount of work [...] [...] back by a goalkeeper or defender. When online, perhaps it was a search at the early stage of the buying cycle, something like “where to go on holiday”. You’ve still got a huge amount of work [...]

]]> By: 5 Basic Principles (& 25 Best Practices) for DMO Websites « AbouTourism http://www.seoptimise.com/blog/2008/10/travel-seo-how-to-target-searchers-at-the-right-stage-of-the-buying-cycle.html#comment-80357 5 Basic Principles (& 25 Best Practices) for DMO Websites « AbouTourism Mon, 01 Feb 2010 16:35:57 +0000 http://www.seoptimise.com/blog/?p=1093#comment-80357 [...] read more at: Travel SEO – How to Target Searchers at the Right Stage of the Buying Cycle [...] [...] read more at: Travel SEO – How to Target Searchers at the Right Stage of the Buying Cycle [...]

]]> By: SEO Daily Reading - Issue 129 « Internet Marketing Blog http://www.seoptimise.com/blog/2008/10/travel-seo-how-to-target-searchers-at-the-right-stage-of-the-buying-cycle.html#comment-75960 SEO Daily Reading - Issue 129 « Internet Marketing Blog Wed, 23 Sep 2009 19:39:45 +0000 http://www.seoptimise.com/blog/?p=1093#comment-75960 [...] Travel SEO — How to Target Users at the Right Stage of the Buying Cycle [...] [...] Travel SEO — How to Target Users at the Right Stage of the Buying Cycle [...]

]]> By: JamesM http://www.seoptimise.com/blog/2008/10/travel-seo-how-to-target-searchers-at-the-right-stage-of-the-buying-cycle.html#comment-75927 JamesM Tue, 22 Sep 2009 13:43:08 +0000 http://www.seoptimise.com/blog/?p=1093#comment-75927 One of the great difficulties with marketing travel sites is that there is such fierce competition. That having been said there is an almost limitless source of niche and micro-niche opportunities, and while each individually might not be profitable enough to support your enterprise by grouping similar niches you can start out small and then move higher up the "niche tree" to target more generic (and profitable) revenue streams. Naturally the advice here about filtering by intent is relevant at whatever level you're marketing. One of the great difficulties with marketing travel sites is that there is such fierce competition. That having been said there is an almost limitless source of niche and micro-niche opportunities, and while each individually might not be profitable enough to support your enterprise by grouping similar niches you can start out small and then move higher up the “niche tree” to target more generic (and profitable) revenue streams. Naturally the advice here about filtering by intent is relevant at whatever level you’re marketing.

]]> By: Interview Fridays - Kevin Gibbons of SEOptimise | Dubai SEO & Middle East Online Marketing http://www.seoptimise.com/blog/2008/10/travel-seo-how-to-target-searchers-at-the-right-stage-of-the-buying-cycle.html#comment-74028 Interview Fridays - Kevin Gibbons of SEOptimise | Dubai SEO & Middle East Online Marketing Sun, 19 Jul 2009 17:18:19 +0000 http://www.seoptimise.com/blog/?p=1093#comment-74028 [...] working with someone who understands about the seasonality of searches and different stages of the travel buying cycle. This way you can focus on promoting the website in the best possible method in terms of ROI, as [...] [...] working with someone who understands about the seasonality of searches and different stages of the travel buying cycle. This way you can focus on promoting the website in the best possible method in terms of ROI, as [...]

]]> By: Travel PPC: 10 Ways to Improve Your Google AdWords Campaign | SEOptimise http://www.seoptimise.com/blog/2008/10/travel-seo-how-to-target-searchers-at-the-right-stage-of-the-buying-cycle.html#comment-29104 Travel PPC: 10 Ways to Improve Your Google AdWords Campaign | SEOptimise Wed, 29 Oct 2008 09:51:57 +0000 http://www.seoptimise.com/blog/?p=1093#comment-29104 [...] We have now published a travel SEO article which looks at how to target searchers at the right stage of the buying cycle. Share and [...] [...] We have now published a travel SEO article which looks at how to target searchers at the right stage of the buying cycle. Share and [...]

]]> By: Tanner (does Utah marketing) http://www.seoptimise.com/blog/2008/10/travel-seo-how-to-target-searchers-at-the-right-stage-of-the-buying-cycle.html#comment-28987 Tanner (does Utah marketing) Mon, 27 Oct 2008 15:12:31 +0000 http://www.seoptimise.com/blog/?p=1093#comment-28987 Solid advice, but I agree with LEADSExplorer, it's difficult to appear on all of the big travel websites. What about doing what Chris Wilson said and creating websites using the top converting keywords? Solid advice, but I agree with LEADSExplorer, it’s difficult to appear on all of the big travel websites. What about doing what Chris Wilson said and creating websites using the top converting keywords?

]]> By: Internet Marketing Toronto - Ignite! » Blog Archive » Internet Marketing Links & Comments http://www.seoptimise.com/blog/2008/10/travel-seo-how-to-target-searchers-at-the-right-stage-of-the-buying-cycle.html#comment-28971 Internet Marketing Toronto - Ignite! » Blog Archive » Internet Marketing Links & Comments Mon, 27 Oct 2008 13:32:32 +0000 http://www.seoptimise.com/blog/?p=1093#comment-28971 [...] Travel SEO – How to Target Searchers at the Right Stage of the Buying Cycle I bring along this story for the Travel Industry business out there. It’s a great read if you’re interested in understanding how to target travel industry searchers and some tips for converting them! [...] [...] Travel SEO – How to Target Searchers at the Right Stage of the Buying Cycle I bring along this story for the Travel Industry business out there. It’s a great read if you’re interested in understanding how to target travel industry searchers and some tips for converting them! [...]

]]> By: Chris Wilson http://www.seoptimise.com/blog/2008/10/travel-seo-how-to-target-searchers-at-the-right-stage-of-the-buying-cycle.html#comment-28943 Chris Wilson Mon, 27 Oct 2008 01:23:33 +0000 http://www.seoptimise.com/blog/?p=1093#comment-28943 Superb article! Once all the top converting keywords have been identified, I would then try to create 2-3 word websites in the URL that would include the top converting keywords to get free listings and/or create optimized landing pages based on the keyword searches. Superb article! Once all the top converting keywords have been identified, I would then try to create 2-3 word websites in the URL that would include the top converting keywords to get free listings and/or create optimized landing pages based on the keyword searches.

]]> By: LEADSExplorer http://www.seoptimise.com/blog/2008/10/travel-seo-how-to-target-searchers-at-the-right-stage-of-the-buying-cycle.html#comment-28919 LEADSExplorer Sun, 26 Oct 2008 18:48:32 +0000 http://www.seoptimise.com/blog/?p=1093#comment-28919 One of the problems is: 1) There are so many travel websites and travel information sites, it is impossible to be present on all of those. 2) No segmentation: the richer and the poor (less rich) will search for the same destination, but their spending will be quite different. How to have your low budget hotel to appear only for the budget traveller? One of the problems is:
1) There are so many travel websites and travel information sites, it is impossible to be present on all of those.
2) No segmentation: the richer and the poor (less rich) will search for the same destination, but their spending will be quite different. How to have your low budget hotel to appear only for the budget traveller?

]]> By: Gab Goldenberg http://www.seoptimise.com/blog/2008/10/travel-seo-how-to-target-searchers-at-the-right-stage-of-the-buying-cycle.html#comment-28842 Gab Goldenberg Sat, 25 Oct 2008 23:44:12 +0000 http://www.seoptimise.com/blog/?p=1093#comment-28842 On the slide "Many people click now and buy later," I see up to 50% buying immediately on the initial search referral. Of course, you need to take this all with a grain of salt: it's sponsored by Google - who want to sell more clicks - and Compete who want to sell you data to base yourself on when you buy the clicks. On the slide “Many people click now and buy later,” I see up to 50% buying immediately on the initial search referral.

Of course, you need to take this all with a grain of salt: it’s sponsored by Google – who want to sell more clicks – and Compete who want to sell you data to base yourself on when you buy the clicks.

]]> By: Christopher Kata http://www.seoptimise.com/blog/2008/10/travel-seo-how-to-target-searchers-at-the-right-stage-of-the-buying-cycle.html#comment-28839 Christopher Kata Sat, 25 Oct 2008 23:22:29 +0000 http://www.seoptimise.com/blog/?p=1093#comment-28839 We're looking at taking on a few additional travel related clients and this information is great. We've already got a pretty good handle on it but a fresh perspective / angle is always worthwhile! We’re looking at taking on a few additional travel related clients and this information is great. We’ve already got a pretty good handle on it but a fresh perspective / angle is always worthwhile!

]]> By: Fred @ Newest on the Net http://www.seoptimise.com/blog/2008/10/travel-seo-how-to-target-searchers-at-the-right-stage-of-the-buying-cycle.html#comment-28789 Fred @ Newest on the Net Sat, 25 Oct 2008 13:48:59 +0000 http://www.seoptimise.com/blog/?p=1093#comment-28789 Wow, what a great article!! This is one of the best articles I have seen. Do you have any advice for travel niches that are monetized with adsense? Wow, what a great article!! This is one of the best articles I have seen. Do you have any advice for travel niches that are monetized with adsense?

]]> By: Ben McKay http://www.seoptimise.com/blog/2008/10/travel-seo-how-to-target-searchers-at-the-right-stage-of-the-buying-cycle.html#comment-28779 Ben McKay Sat, 25 Oct 2008 10:47:36 +0000 http://www.seoptimise.com/blog/?p=1093#comment-28779 Great article. My first online marketing job was for a travel company way back in 2003 - if I only I knew then what I know now...! Great article. My first online marketing job was for a travel company way back in 2003 – if I only I knew then what I know now…!

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