45 Link Baiting Resources: Ideas, Techniques, Case Studies & Drawbacks
CC Image by radcarper.
Do you remember the term link bait or link baiting? While 2006 and 2007 link baiting was all the rage in recent years it seems people don’t talk or write much about this practice anymore. Has link baiting vanished? Not at all.
Link baiting is daily business right now, it’s the norm.
Indeed I would go as far as to state that link baiting is currently the most important link building tactic or strategy (depends on the bait really).
You can call me insane but I’d even argue that link baiting along with viral marketing are the only really scalable link building methods left. Link baiting allows you to get links while conventional techniques force you to build links.
Link baiting gets you real editorial links (that is links inserted by real people on their own blogs or sites) while most “built” links are low quality and in many cases easily recognizable by Google as set up solely for SEO reasons.
When you don’t know how to link bait you don’t know SEO.
Thus I collected a list of 45 link baiting Resources containing
- ideas
- techniques
- case studies
- drawbacks
among others.
This time I used the URLs itself in order to show you the sources and not to spam Google with keyword stuffing for the term link baiting. I’ve used this keword already too often in the preface.
Definition and Ideas
- http://www.mattcutts.com/blog/seo-advice-linkbait-and-linkbaiting/
- http://modernl.com/article/what-is-linkbait
- http://www.seoegghead.com/blog/seo/forget-seo-why-link-bait-is-worth-50k-a-pop-p114.html
- http://www.searchenginejournal.com/linkbaiting-for-fun-profit/2541/
- http://performancing.com/The_Art_of_Linkbaiting/
- http://www.searchenginejournal.com/link-baiting-effective-link-building/2797/
- http://www.copyblogger.com/the-history-of-link-bait/
- http://wiep.net/talk/link-baiting/link-baiting-which-hook-attracts-the-right-fish/
- http://searchenginewatch.com/3623287
Lists
- http://devbasu.com/link-bait-tips-for-small-business-marketing/
- http://www.famousagents.com/link-bait-success/
- http://www.jimwestergren.com/link-bait/
- http://www.seobook.com/archives/001936.shtml
- http://www.stuntdubl.com/2007/01/12/linkbaiting-hooks/
- http://seo2.0.onreact.com/7-most-successful-seo-bashings-in-recent-web-history
- http://calacanis.com/2007/04/27/new-calacanis-link-baiting-rules/
- http://www.logodesignworks.com/blog/23-common-mistakes-in-linkbaiting
- http://impnerd.com/the-twelve-best-articles-on-linkbait
- http://www.pachecus.com/34-ways-to-understand-the-importance-of-linkbait/
- http://unstuckdigital.com/meta-linkbait/
Techniques and other Resources
- http://www.blogstorm.co.uk/what-the-hell-does-lyndon-antcliff-know-about-linkbait/
- http://www.hobo-web.co.uk/seo-blog/index.php/linkbait-lyndon-antcliff/
- http://www.slate.com/id/2144785/
- http://www.copyblogger.com/viral-copy/
- http://www.searchenginepeople.com/blog/17-ways-accelerate-links-link-bait-linkable-content.html
- http://www.cornwallseo.com/search/2007/08/17/5-characteristics-of-successful-linkbait/
- http://www.bruceclay.com/blog/archives/2008/04/linkbait_chummi.html
- http://www.searchenginejournal.com/psychology-linkbait/8643/
- http://tropicalseo.com/2007/andy-hagans-ultimate-guide-to-link-baiting-and-social-media-marketing/
- http://www.seomoz.org/blog/how-to-actually-get-links-from-your-linkbait
- http://www.pluginhq.com/ignite-your-linkbait/
- http://www.doshdosh.com/social-media-marketing-strategy-the-mullet/
- http://blog.venture-skills.co.uk/2008/01/09/soft-cloaking-for-social-media/
- http://www.distilled.co.uk/blog/seo/forget-ugc-discover-user-generated-linkbait/
- http://www.seoco.co.uk/blog/social-media-traffic/
Case Studies
- http://www.searchenginejournal.com/link-baiting-case-study-from-search-engine-journal/2823/
- http://vandelaydesign.com/blog/social-media/case-study-of-the-mullet-link-bait-strategy/
- http://florchakh.com/2007/09/14/seo-case-study-30-days-after-the-linkbait-driven-by-digg.html
- http://www.seomoz.org/ugc/bait-and-switch-a-case-study-of-sorts
Drawbacks
- http://blog.v7n.com/2007/01/08/link-bait-downside/
- http://searchengineland.com/doing-a-fake-story-for-linkbait-disclose-or-face-the-wrath-of-google-14056
- http://www.cartoonbarry.com/2006/08/how_much_is_link_bait_worth.html
- http://searchengineland.com/dont-call-me-linkbait-14076
- http://www.bruceclay.com/blog/archives/2007/10/can_link_bait_m.html
- http://www.ericward.com/articles/linkbait.html
So you probably noticed that many of the resources stem from 2006 or 2007 but some of them even from 2005. Nonetheless they are still valid. Some of them are all time SEO classics every SEO practitioner should read. Of course I added some gems from 2009. So make sure to scan this list een if you’re a link baiting pro.
This list surely won’t ever become complete so feel free to add more link baiting resources.
August 12th, 2009 at 3:23 pm
Killer roundup, Tad. Loads of quality content here.
Couldn’t agree more – the scalability of linkbait makes it well worth the investment of time and resources. Begging for links is like trying to drive a car up a cliff – very gradual climbing and half of the time you’re spinning wheels. Linkbait, when well-executed, is like strapping on a jet pack.
Thanks as well for the link to our post!
August 12th, 2009 at 9:07 pm
[...] 45 Link Baiting Resources: Ideas, Techniques, Case Studies & Drawbacks, SEOptimise [...]
August 14th, 2009 at 12:16 am
got some great linkbait from quality authority sites. Just need to add a bit more humor hook examples of pulling off some real media stunts for links beyond 101 resources to top 10 list.
August 14th, 2009 at 1:48 pm
Tad, amazing post which I’ll be sending to everyone I know. I didn’t see a Tweet This button anywhere so you had manually do it…jeez :D
Cheers!
August 14th, 2009 at 2:41 pm
[...] 45 Link Baiting Resources: Ideas, Techniques, Case Studies & Drawbacks [...]
August 14th, 2009 at 6:10 pm
[...] link baiting back to life! A post over at SEOptimize talks about 45 link baiting resources for ideas, techniques, case studies and even drawbacks! What more could you ask [...]
August 14th, 2009 at 6:25 pm
WOW!!!Biggest fish!!!
how to catch it???
August 14th, 2009 at 6:40 pm
Create link worthy content and promote it! Seems simple doesn’t it? :-)
August 14th, 2009 at 6:58 pm
Bookmarked!
Was working with linkbait topics and articles for a few months last year and this list definitely would have been a godsend. Thanks!
August 14th, 2009 at 6:59 pm
PS–What kind of fish is that?!? Is that real?
August 14th, 2009 at 7:40 pm
This is a pretty awesome list, thanks for sharing!
August 14th, 2009 at 9:19 pm
@ Top X List Writer – That’s a carp. They get fat!
August 15th, 2009 at 6:20 am
[...] Link baiting 101 Link baiting is probably the most famous and most used link building technique. Compared to other link building techniques, link baiting is probably the most ethical and accepted way of gathering links for your website. In this article, links to 45 link baiting resources are given out in hopes that people will have an easier time doing this process. [...]
August 16th, 2009 at 12:03 pm
[...] Content Optimization Guidelines and Techniques 5 SEO Mistakes I Learned from as an Online Marketer 45 Link Baiting Resources: Ideas, Techniques, Case Studies & Drawbacks 12 Web Design Directories To Improve Your [...]
August 17th, 2009 at 11:22 am
Perfect information very detailed. Thanks for making a great list.
August 18th, 2009 at 9:21 pm
[...] Tad Chef has a great resource post (in and of itself a nice piece of linkbait!) – 45 Link Baiting Resources: Ideas, Techniques, Case Studies & Drawbacks. [...]
August 21st, 2009 at 1:01 pm
[...] site owners to link to your Web site is one of the best ways to improve your search rankings. Researching the best places to get links, and convincing the site owners to add them can be a time-intensive task. While I don’t [...]
August 22nd, 2009 at 12:14 am
[...] 45 Link Baiting Resources: Ideas, Techniques, Case Studies & Drawbacks [...]
August 24th, 2009 at 1:02 am
[...] Tad Chef has a great resource post (in and of itself a nice piece of linkbait!) – 45 Link Baiting Resources: Ideas, Techniques, Case Studies & Drawbacks. [...]
August 26th, 2009 at 1:32 pm
And why do I feel like a fish with a hook in his mouth? This post is excellent link bait!
August 29th, 2009 at 8:13 am
[...] 45 Link Baiting Resources: Ideas, Techniques, Case Studies & Drawbacks | SEOptimise – Recursos para estrategias de link baiting [...]
September 1st, 2009 at 12:46 pm
[...] Content Optimization Guidelines and Techniques 5 SEO Mistakes I Learned from as an Online Marketer 45 Link Baiting Resources: Ideas, Techniques, Case Studies & Drawbacks 12 Web Design Directories To Improve Your SEO Natural Link Building : Create an Online Presence and [...]
September 1st, 2009 at 4:20 pm
Fantastic blog post with a ton of information. I have gone through about 1/2 of it so far and look forward to the rest. The case studies are terrific. Thanks for the post.
September 9th, 2009 at 6:12 am
[...] 45 Link Baiting Resources, Ideas, Techniques, Case Studies & Drawbacks by Seoptimise [...]
September 24th, 2009 at 9:40 pm
men!! that is ONE rich post! Beyond fantastic! :)
thank you very much indeed!
not sure though what big fish got to do with link baiting :)
October 29th, 2009 at 4:37 pm
[...] the nofollow attribute. Do not take this to heart though. We’ve all seen posts with almost no original content but with lots of links to great articles. Would you link to such a [...]
November 26th, 2009 at 1:17 pm
Thanks for the post, I love the picture but I love the links more, much appreciated. will take some time to go through.
December 7th, 2009 at 7:59 pm
[...] 45 Link Baiting Resources: Ideas, Techniques, Case Studies & Drawbacks [...]
December 14th, 2009 at 12:05 pm
[...] 45 Link Baiting Resources: Ideas, Techniques, Case Studies & Drawbacks – SEOptimise [...]
December 16th, 2009 at 6:06 am
Thanks for your list of links. I’ll try looking and checking some of these next time. They’re quite plenty but worth the time because they are very informative.
December 16th, 2009 at 9:21 am
reading linkbaiting http://www.seoptimise.com/blog/2009/08/45-link-baiting-resources-ideas-techniques-case-studies-drawbacks.html
December 22nd, 2009 at 7:58 am
[...] Add value with guides and how-to’s [...]
December 28th, 2009 at 5:00 am
A very useful list that I have bookmarked. Thanks for taking the time to put it together.
January 26th, 2010 at 1:37 pm
yep thats great, create good content and watch the magic with your listing on search engines.