Today’s sessions at day two of SMX London are focused around social media and analytics/conversions. My presentation looked at online reputation, largely from a social media perspective.
I’ve shared the slides from this below:
Kevin Gibbons – SMX London 2010 – Social Media for Reputation Management
View more presentations from Kevin Gibbons.
If anyone’s interested in the online consumer stats, here’s the research from Nielsen. There’s also some great recap posts on the session here:
I’ll try and do an overview post to cover this in more detail too, but if you have any questions please let me know in the comments.
Kevin Gibbons is Founder/Director of Strategy at SEOptimise. Kevin is well known within the search industry as a blogger for sites such as Search Engine Land, Econsultancy and Search Engine Watch. Kevin is also a frequent SEO speaker at a number of conferences including Search Marketing Expo (SMX), Search Engine Strategies (SES), a4uexpo, SAScon and BrightonSEO.
RT @seoptimise Social Media for Online Reputation – Kevin Gibbons, SMX London http://bit.ly/d1xzIr
Kevin,
I wondered what you said about Google Suggest in this presentation. Are you saying “look out” as in pay attention or as a warning?
Thanks
Janet
Hi Janet – both!
I looked at Google Suggest as a huge potential risk to online reputation – suggesting a couple of methods to try and influence this too (will try and explain in a blog post).