Once again, we are proud to be a blog partner for the SMX Advanced London 2012 conference. The event takes place on 15-16th May 2012 at Chelsea Football Club – Stamford Bridge.
In order to receive a 15% discount, just enter the code SEOPTIMISE012 when signing up online. There are different packages available and the prices go up after 30th March so it’s best to book early!
For coverage of previous events, please check out the presentations we have delivered and posts we have written:
It’s that time of year again, where everyone is starting to think about which UK search conferences and events to attend.
So for 2012, I’ve put together a conference calendar of search events – let me know if there’s any I’ve missed!
February:
March:
Read the First 58 Takeaways from Conversion Conference London? Here are the next 65, from the afternoon of the first day.
Confessions of a Conversion Rate Optimiser
The afternoon kicked off with a keynote by Bryan Eisenberg, who has been in the conversion optimisation business since 1998.
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2011 has been another very busy year on the SEOptimise blog, with nearly 400 posts generating over 400,000 visits and well in excess of half a million pageviews (oh and one best blog award).
With the year drawing to a close, and Christmas just round the corner, I thought it would be a great opportunity to try and summarise the best and most popular posts of the year, and hopefully give you a few early SEO Christmas gifts. While I am personally not a fan of list posts, judging by the most popular posts a lot of you are. So ever eager to please, here is a list of the 58 best/most popular posts of the year.
What better place to start than the most popular posts of the year? Between them, the posts below generated almost 100,000 pageviews. So, working on the basis that 100,000 people (ok, maybe not people) can’t be wrong, there must be some awesome SEO gems contained within them.
There were many great tips at Conversion Conference London last week – too many to fit into one blog post. Here are the first 58 takeaways from the first day. More to come soon!
Mobile and Real Time Optimisation
The conference started with Amy Africa, CEO of Eight By Eight, packing many tips for mobile conversion optimisation into her forty-five minute keynote.
Last week I spoke on the SSL search panel at the SAScon mini conference in Manchester.
This is a great conference, with the main SAScon event taking place in May – and to cover main tips and takeaways from this I’ve listed the top 28 tweets:
Having been out at Pubcon in Las Vegas this week, I’ve been going a bit tweet-crazy with my coverage of this. This is the first Pubcon I’ve attended and I found it extremely valuable, coming back with so many great tips and takeaways that I thought it would only be fair to share this with our readers!
Image credit: Guy Levine
So here’s my twitter coverage of Pubcon 2011:
Ok so the “Top 20,001 takeaways” type posts have already been done, so I wanted to make this more of a general view of the themes emerging from this year’s SearchLove conference. I suspect that summarising general trends in what was discussed might be a pretty good reflection of where the SEO industry is now and where it’s heading.
I’ll start off by saying that I enjoyed SearchLove a whole lot more than the other SEO conferences I’ve been to, and not just because of the great food and excellent Monday night party! I felt there was a great deal of enthusiasm among those present, and I came away from the conference feeling inspired and eager to try out the new ideas I heard.
We’ve managed to get our readers a discount to this years Conversion Conference in London.
This is running across two days (30 November – 1 December) at The Business and Design Centre in London and has a great line-up of conversion optimisation speakers, it looks like it’s going to be a very interesting event!
To get a 15% discount off ticket prices, all you need to do is sign-up using the promo code: SEOPTIMISE011 – see you there!
Last Tuesday I gave a presentation on SEO Tactics to Tame the Panda at A4U London, alongside Kevin Gibbons. The presentation was aimed at affiliates who had been hit by the Panda update although the majority of techniques that I provided could be used on any website that was hit.
Timeline
Panda first hit in the US back in February 2011, affecting up to 12% of all Google search results. Since then, there have been five iterations of the update, excluding the update that took it globally with the exception of Chinese, Japanese and Korean languages.
Since I started creating my deck a few months ago, there were three updates with one only days before I was about to present. In my honest opinion I don’t believe that this is over just yet, and that Google will continue to edit the algorithm and roll it out.
What Google Recommends
Google actually provide us with some advice on what to do to avoid being hit by the Panda update, as seen below.
“you should evaluate all the content on your site and do your best to improve the overall quality of the pages on your domain. Removing low quality pages or moving them to a different domain could help your rankings for the higher quality content.”
Google
From the paragraph above I have bolded 3 key points, that I feel you need to focus on.
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