This post is part of the #JUMPchallenge, a blogging competition designed raise awareness on how to join up online and offline marketing, launched to support Econsultancy’s JUMP event.
It’s essential that the different elements of your marketing reinforce one another if your budget is going to generate the highest possible returns.
Search marketing, traditional marketing and PR cannot happen in isolation from each other, or you will inevitably end up spending more than you need to on a less-effective campaign. Continue Reading »
Following my BrightonSEO presentation yesterday, I thought it would be a good idea to use one of the WordPress plugins I recommended, Blackbird Pie, to recap the top tweets from the day:
Today I presented at the excellent BrightonSEO mini-conference. My talk looked at 20 WordPress plugins to supercharge your blog – here’s the slides, with links to each of the plugins below.
Having attended both SMX Advanced conferences in London and Seattle earlier this year, I thought it would be useful to share the highlights of each event and compare the differences of each conference.
On a personal level I found them both to very good events, for different reasons. London provided my first SMX speaking opportunity, while Seattle was the first conference I’ve attended in the US – so hopefully I can be in a good position to comment on both.
I’ve been out in Seattle this week for SMX Advanced 2010. I’ll try and do a more detailed write-up once I’m back, but in the meantime I’ve shared 12 top tips which I covered on Twitter during the show.
The full agenda for SMX London is now almost complete, this was a great conference last year and is expected to be a must-attend event again this year – especially as this is now an advanced conference.
And if you haven’t signed up yet, make sure you use our 15% discount code: KEVING010.
To our American readers not making the journey across the pond, we are also attending SMX Advanced in Seattle this June so we should get to see you there instead! ;)
Having attended SES London yesterday, there were lots of great tips and facts from the sessions as always. This time rather than relying on my own notes, the coverage on Twitter has been fantastic so I thought I’d try something different to show the best tweets from day one.
As a search marketing agency, we make sure our we keep up-to-date with all things search by attending the top UK conferences. And at the top of the list for the last few years is SES London.
Last year I wrote 5 reasons to attend SES London and these really haven’t changed. In my opinion it’s one of the few must-go-to search events in the UK and this years line-up of speakers is very impressive, most notably with a keynote session from Google Analytics evangelist Avinash Kaushik.